Category> Visual design/ Rebranding
Company> VOL/9
OBJECTIVE
Create a visual system for a music festival. The target audience is all fans of pop music artists.
APPROACH
The festival visuals are based on bold pop colors reflecting the music style (Pop music), very sharp. In terms of using neon colors, the goal was to reflect the pop music style bold, and playful. The overall goal of the project is to create a full system reflecting the music played at the festival and to attract the target audience.
